Exclusive Activities &
Attractions in Iceland

Discover Unique Experiences in the Land of Fire & Ice

Páll Jökull Pétursson, Visit South Iceland

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Travel Experiences

Experience the Land of Fire & Ice

Iceland’s unique natural beauty is unmatched. Majestic mountains, waterfalls and glaciers abound, not to mention the occasional volcanic eruption. But there is more to Iceland than stunning landscapes.

Reykjavik, Iceland’s capital and largest city is home to a number of museums and small galleries, an iconic concert hall, an active live music scene and a burgeoning food scene to rival those found in continental Europe.

More adventurous activities can be found just outside the city and all around the island. Iceland is full of contrasts and extremes which means the land and the weather are always changing. It also means there is always something new to see in Iceland, even in places you have visited a million times.

Depending on the season, snowboarding, glacier hiking, zip lining, horseback riding, lava cave and ice cave exploration, Northern Lights viewing and basking midnight sun can all be customized to fit into your clients’ tailor-made journey in Iceland.

A Zodiac boat floating on the icy waters of Fjallsárlón glacier lagoon in Iceland, surrounded by icebergs and views of the glacier tongue in the background

Art & Culture

Iceland's Art Galleries & Museums

Reykjavík City Museum showcasing Icelandic history through five unique venues including open-air exhibits, photography, maritime heritage, and Viking archaeology

Taking in a bit of art and culture in Iceland isn’t hard to do. In fact, Icelanders are known for supporting all manner of art which may be why it boasts some of the most uncommon museums in the world. Alongside established institutions such as the National Museum of Iceland, the National Gallery of Iceland and Reykjavik Art Museum are the Punk Museum, housed in a former public toilet, The Icelandic Phallological Museum and Petra’s Stone Collection.

For those looking for more hands on experiences without trekking out into the sometimes intimidating Icelandic landscape, there is the Lava Show (with locations in Reykjavik and Vík) where you can see real lava in the safety of a small theater and FlyOver Iceland where you can go on a ride over some of Iceland’s most iconic natural attractions.

Food & Wine

Explore Icelandic Food Culture

Traditional Icelandic food may not be for everyone but it is certainly a unique and unforgettable experience. What many people may not know is that Iceland is undergoing a culinary renaissance.

From amazing local bakeries to Michelin starred restaurants and award-winning culinary teams all making use of locally sourced ingredients, the food scene in Iceland is exploding with flavor.

A selection of traditional Icelandic dishes including plokkfiskur fish stew, smoked lamb, dried fish, and skyr yogurt served with rustic bread and local ingredients

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Wildlife & Wilderness

Icelandic Biodiversity & Unspoiled Nature

A whale safari boat tour off the coast of Iceland with a humpback whale breaching near the surface under a cloudy sky

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Iceland’s wilderness is teeming with wildlife. Depending on the time of year seabirds, whales, horses, seals, Arctic foxes, reindeer and sheep can all be spotted around the island. Adorable puffins can be seen on tours of the islands in Reykjavik harbor, in a large colony in Borgarfjörður Eystri in the east and on the cliffs of Látrabjarg, a promontory in the Westfjords that also happens to be the westernmost point in Iceland.

Húsavík, in the north of Iceland, is famous for whale watching, but whales can be seen in all the waters surrounding Iceland, even in Reykjavik through a whale watching cruise.

Many would say the best way to explore Iceland is on horseback. Icelandic horses, as a breed, haven’t changed since the settlement of the island as it’s forbidden to import horses to Iceland. They’re known for their compact robust stature, friendliness and five gaits.

Beyond Mountains & Waterfalls

Every region of Iceland has unique natural wonders to offer visitors. In the south outlet glaciers, glacier lagoons, idyllic Thorsmork, Fjadrargljufur canyon and Iceland’s highest peak, Hvannadals can be found. As well as some of Iceland’s most iconic waterfalls–Seljalandsfoss and Gullfoss.

Up north, visitors can step into Ásbyrgi, the horseshoe shaped canyon and see, Dettifoss, Europe’s second most powerful waterfall. Out east are the country’s largest forest and reindeer while the west boasts crater rows and hyaloclastite ridges.

Seljalandsfoss waterfall in South Iceland cascading over a high cliff with a walking path behind the falling water

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Jökulsárlón glacier lagoon in Iceland with floating icebergs, calm blue waters, and distant views of Vatnajökull glacier

Þorvarður Árnason, Visit South Iceland

Between Fire & Ice

Iceland is one of the most volcanically active places in the world and is also home to Europe’s largest glacier. Earthquakes, volcanic eruptions, lava flows, waterfalls, glaciers, glacier lagoons, geysers and geothermal pools are all part of life in Iceland and shape the landscape into some of the most astounding natural wonders you’ll ever see.

All of these natural phenomena make journey’s into ice caves, ice walks, zodiac rides in Fjallsarlon glacier lagoon, lava cave, volcano hikes and more possible.

Wellness & Relaxation

Soak in Natural Hot Springs

One of the perks of being a highly volcanically active place is the geothermal pools. Iceland is dotted with natural hot springs, some in the remote highlands and others just a short drive from the international airport. Laugarvatn Fontana Spa, the Blue Lagoon, Hvammsvik Hot Spring Resort and Sky Lagoon are just a few of the spas in Iceland offering wellness and relaxation after days of adventures or to bask in while admiring the natural beauty of Iceland.

The Blue Lagoon geothermal spa in Iceland with milky blue waters surrounded by black lava fields and rising steam

Natural Wonders

Northern Lights & Everlasting Daylight

The Northern Lights illuminating the night sky in Iceland with vibrant green and purple waves above a dark, rugged landscape

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Part of Iceland’s extreme nature is expressed in its daylight, or lack thereof, depending on the season. There is a short window of time around the equinoxes when Iceland has an equal amount of daylight and darkness but in the winter and summer things become more intense.

In the cold dark of winter when the sun is only seen for a few hours a day, if the conditions are just right and the sky is clear, the Northern Lights can streak across the skies with varying degrees of intensity, sometimes for hours at a time. Summer brings an altogether different experience with 24 hours of daylight making it possible to enjoy outdoor activities well into the ‘night’.

Adventure & Active Travel

Exclusive Experiences

Many of Iceland’s natural wonders are in the highlands and only accessible in specially modified trucks and SUVs, often referred to as super jeeps, but many are also accessible in regular vehicles.

For those clients looking to see Iceland in unique ways there plenty of activities that get them out of their cars and into raw Icelandic nature including mountain biking, driving ATVs, zodiac boat tours of Fjallsarlon glacier lagoon, glacier walks, hiking, horseback riding, and snowmobiling. And for some of the least accessible places (and just for fun), flying over in a helicopter is always an option.

A glacier in Iceland with deep blue ice, crevasses, and rugged icy terrain under a cloudy sky

Iceland's Attractions & Highlights

From the city to the otherworldly highlands Iceland has many attractions to suit a variety of travelers. Waterfalls and glaciers are easily accessible and there is no lack of fascinating museums and notable restaurants.

A panoramic view of Reykjavík, Iceland’s capital, with colorful rooftops, modern buildings, and mountains in the background

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The Capital Region

The city of Reykjavik has plenty to offer travelers to Iceland. Guests can enjoy exploring the city center, the old harbor filled with unique shops and restaurants, iconic Hallgrimskirkja, Hofdi house – the site of the 1986 summit that ended the Cold War and Harpa concert hall a center of culture rising up along the harbor just to name a few options.

Öxarárfoss waterfall cascading over volcanic rocks in Almannagjá Gorge within Þingvellir National Park, surrounded by rugged cliffs and mossy terrain

Páll Jökull Pétursson, Visit South Iceland

The Golden Circle

First time visitors to Iceland won’t want to miss out on a custom Golden Circle tour. The Golden circle is one of the most iconic travel routes in Iceland and includes Þingvellir National Park, Geysir geothermal area and Gullfoss waterfall. Each site on the Golden Circle route embodies a different aspect of Iceland’s natural and cultural heritage.

Fjaðrárgljúfur canyon in South Iceland with steep moss-covered cliffs and a winding river below

Páll Jökull Pétursson, Visit South Iceland

Iceland's Scenic South Coast

Iceland’s South Coast is a stunning combination of pastoral and rugged landscapes with rolling farmland, majestic waterfalls, towering mountains and black sand beaches. Nature lovers will want to add visits to such scenic destinations as Fjadrargljufur, Seljalandsfoss waterfall, Skogafoss waterfall, Reynisfjara beach, Reykjanes peninsula, Skaftafell National Park and Thorsmork to their itineraries.

Northern lights glowing in the night sky over North Iceland, with vibrant green and purple auroras above a snowy landscape

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The North & East of Iceland

There is more to see in Iceland than the capital region and the south coast. The north and east of the island are filled with unique activities and sights including Akureyri, the “City of the North” and largest urban center outside of the capital region, heliskiing in winter, herds of reindeer that roam exclusively in the east of Iceland and Hallormsstadaskogur National Forest the largest forest in Iceland.

Ready to Start a New Adventure in Iceland?